Amitav Roy
I help engineering teams design systems that scale.
17 years building production systems across fintech, e-commerce, and SaaS. I write about system design, architecture decisions, and the patterns that keep software running at scale for engineering leaders and developers.
Consultant · Architect · Speaker
What I write about
System Design & Architecture
How distributed systems fail, scale, and recover.
Multi-cloud strategy, database design patterns, and race conditions at production scale.
Read system design articles →Software Engineering & AI
Building with modern tools, done right.
AI-assisted development, MCP integrations, and Laravel delivery practices.
Read engineering articles →Practical How-To Guides
Solutions to real problems. No filler.
Latest articles
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System design · May 2026 · 8 min read
Killed One Service and Nothing Should Break
Speed is only an asset if your engineering culture can keep up. Learn why AI isn't DRY by default and how to manage the "junior developer" context gap before your technical debt spirals.
Read article →Software development · April 2026
A/B Routing With Nginx: No Third-Party Tools Required
Nginx can handle A/B routing natively — no LaunchDarkly, no Optimizely, no SDK. Three directives and a cookie. Here's how it works.
System design · March 2026
Multi-Cloud Redundancy: The Gap in Our Resilience Thinking
Multi-region is not enough. Recent outages exposed the gap between region and provider redundancy.